College enrollment is never a fun process but Lone Star College creates a seamless process for their students. When choosing where to go and when to take this next step, many get overwhelmed but this college focuses on ways to cater this program to you whether that be online or a campus close to home. This enrollment campaign resulted in 6,714,236 impressions, 7,764 clicks, 36,386 landing page visits, and over 4 million completed views.

The creative for this campaign aimed to highlight relatable imagery that helps their students visualize what they could achieve with lone star and break the stigma of choosing a community college. Many believe that community colleges dont result in career focused degrees, but Lone Star College creates an environment for their students to exceed past the college.

In collaboration with creative team at Hierarchy Advertising